Coaching with Kaia

Kaia Alexander has coached high performers for more than three decades, with a focus on edge under pressure, and emotional nervous system reset.

She trained the San Francisco 49ers in breath and performance fundamentals: work that helped shape the foundation of KAIAFORM. Her clients have included Emmy and Oscar winners, founders, and Fortune 500 teams who rely on her for sharp insight, strategic depth, and customized evidence-based protocols.

Some of Kaia’s Clients Include:

Garry Shandling, Ashley Judd, Jamie Lee Curtis, SF 49ers, Sony Imageworks, Apple and more.

Kaia is a genius. ~ Garry Shandling, comedian

Benefits & Breakthroughs from Coaching With Kaia:

Greater confidence and composure under pressure

Stronger recovery after mistakes, setbacks, or losses

Improved focus, presence, and decision-making in key moments

More trust in your instincts and competitive intelligence

Greater emotional steadiness across training, travel, and competition

Better integration of fear, frustration, disappointment, and stress

A stronger relationship to your voice, leadership, and self-trust

Sharper clarity about what supports you and what drains you

Increased discipline, maturity, and competitive poise

More room for recovery, perspective, and life beyond the game

NEW

Ivan Mbakop

Actor, Director, Writer, Producer

Kaia is so much more than just a hub for knowledge, she consistently shoots straight. Once I started working with her, becoming wise was only one aspect of what I took away.

read more
read less

She gave me permission to trust myself in all areas, guided my steps through the proper way to prepare, and being confident in forging ahead. Though it gets lonely at the top, she’s proven to be a lifelong friend with deep knowledge.

Kaia with Katie Couric

For more than three decades, Kaia has coached high performers in resilience, clarity, and edge under pressure.

She trains international coaches, teams and athletes.

Elite sport places extraordinary pressure on the human system. Performance is public, outcomes are immediate, and the margin for error is razor thin. Under that kind of scrutiny, stress can compound fast, decision-making can narrow, and even the most gifted athletes can lose access to the steadiness, clarity, and trust they need when it matters most.

Common pressure points in sport include:

Performance anxiety

Pressure to perform under scrutiny

Maintaining focus and confidence after mistakes

Rebuilding trust after injury, setbacks, or public failure

Masking stress, fear, or exhaustion to appear strong

Constant Overwhelm

Stress around Public Expectations

Decision Paralysis

Maintaining Mental Health

Making Time for Work-Life Balance

Her work with the San Francisco 49ers and comedian Garry Shandling (who owned a boxing club) gave her significant insight into the pressures athletes face on a daily basis, both in public performance and in life.

She holds 7 yoga certifications, and designed the KAIAFORM 3-part protocol.

She was the champion athlete who choked under pressure in competitions, so she designed the training she needed for others. She has turned her challenges into her superpower.

She’s a legendary strategist and guide.

HOW IT WORKS

First:

A Complimentary 30min. Virtual Introductory Session with Kaia

Ways We Work Together:

Coaching Packages Rates are Available Upon Request for 3mos, 6mos, and 12mos.
Deep Dive Weekends in a Private, Secluded Residence in San Diego
Week Long Private Retreats, Worldwide In Natural Luxury Settings
Travel On Location Where You Are Either At Work or Home

Sessions are Either Virtual or In-Person Depending on the Client’s Preferences

To Find Out More Please Use the Contact Form

CONTACT US

About Kaia Alexander

Kaia Alexander has coached high performers for more than three decades, with a focus on emotional nervous system mastery, and edge under pressure. Her work with the San Francisco 49ers helped shape the foundation of KAIAFORM: a performance system designed to help athletes and leaders stay steady, recover faster, and perform with greater trust under stress. She is known for her work as a Hollywood exec, award-winning novelist, and longtime guide to founders, creatives, and public-facing leaders navigating high-stakes environments.

We love to hear from you.
Please be in touch with us and some one from our team will reply soon.

What People Are Saying

Michelle Domanowski

screenwriter

Kaia gave me invaluable insider knowledge on how the industry works, as well as how to use this knowledge to put myself in a position to succeed. Her advice on pitching and developing my brand as a writer helped me with making some key decisions about my writing portfolio and how I market myself. She also helped me develop my networking skills, an area I always struggled in. Because of Kaia, I was able to grow my social media presence and make connections with people I previously would’ve been too afraid to reach out to. Finally, she gave me actionable feedback on my pilot and taught me to look at my writing from a development executive’s perspective. Kaia is truly a “renaissance teacher” in that her knowledge spans many aspects of the entertainment industry, and she’s equally passionate about all of these topics.

Ryan Thomas Riddle

Screenwriter, Award-Winning Journalist

Kaia changed the trajectory of my career and my life as a mentor, teacher, and friend. Before EBS, taking my screenwriting to the next level and understanding the business of Hollywood was a black box. But Kaia was able to quickly assess and help me shape my brand. Since her class, I’ve been featured on The Stunt List and made the AFF 2023 finals. Most of all, I’ve met lifelong friends and built a Wolf Pack of fellow creatives. Now I’m warping closer to my ambition of staffing on STAR TREK.

Ajoké Adebesin

screenwriter

Kaia is a compassionate teacher that goes above and beyond to answer her student’s questions. So, I’ve learned a lot of valuable information like pitching, networking and negotiating from the weekly live class and coaching sessions.

Kawan Glover

Screenwriter, Author of Favor

Kaia Alexander and EBS entered my life at a time when I knew next to nothing about the entertainment industry. Now I can confidently and competently enter into any room and sell myself, and my brand, negotiate a fair deal, and maintain great relationships. I’m more than fully equipped to take this industry by storm and it’s all thanks to Kaia. She is the Obi-Wan to my Luke Skywalker. What’s better, she’ll be here at every step I take. Entertainment Business Mastery or School are among the best courses out there. 10/10 Highly recommend!

Amanda Smith

Writer & Producer

I’ve invested a lot of time and money into growing my career and by far, the Entertainment Business School has been the most beneficial. Kaia’s course goes beyond ‘teaching’ – it’s transformative. For anyone looking to demystify this business, then this is the program for you. And for those creatives who break out in hives at the mere thought of contracts, negotiating, financing, you name it, this program is essential. It gives you the language, the tools and most importantly, the power to take control of your career.

Claire Matson

screenwriter

I loved the Entertainment Business School. Kaia’s teachings are invaluable – I learned so much about the importance of branding, pitching, positioning and how to put it into action. I really appreciated how invested she was in the class- from curating an amazing group of special guests, to supporting everyone in the program with care. I am happy to have added Kaia and my classmates to my wolfpack and excited that we can all help elevate one another.

Rebecca Brewer

writer

The Entertainment Business School helps make sense of a notoriously opaque industry. As an instructor, Kaia is knowledgeable, accessible and genuinely cares about helping her students succeed. She counters the scarcity mindset by empowering us with insights—both about ourselves and this wild work. Over the course of this class, you will have many opportunities to gain tools specific to where you’re at in your career, and to connect authentically with classmates (all talented creatives!) This class was full of clear and relevant information. I’m grateful for all I’ve gained here and will miss our weekly discussions.

Betsy Morris

screenwriter, winner AFF

In addition to all the essential business information she shares, Kaia drops these little wisdom nuggets. Lean into the wave to get your balance. Don’t take advice from someone who doesn’t have the results you want. Charming and honest are different lanes. There are no negative feelings, only unmet needs. Be curious before you’re furious. You don’t have a relationship with someone until you’ve laughed together. I have valued my time in Kaia’s course and recommend it without hesitation.

Marian Mangoubi

screenwriter

I learned so much during my time in EBS (deals, contracts, pitching, branding), and I cherish my friendships with my fellow #wolfpack members. I found a group of truly creative and supportive people who inspire me and encourage me to keep moving forward — something I really needed. If you are thinking of joining, I highly recommend you do so. You will learn so much about the business while networking with others in the industry and hear advice from pros working in it daily.

Delina Brooks

writer, producer

I looked forward to Kaia’s class each week and she delivered on every promise. A few wins: After her session on Negotiations, I negotiated and doubled (!) a commercial contract with confidence and ease. And, as a result of her Branding session, I’d updated my online presence (Website, IMDb, LinkedIn and IG), which happened to be just in time for Disney execs to review them… which didn’t hurt, as I soon became a Disney Writers Program Finalist! I‘d started the class a bit discouraged from recent industry experiences but I left the program with a renewed sense of fire (ie vigor, vision + determination). Highly recommend ?

Matt Emery

writer, director

EBS provides the facts, support and direction you need to help level up your career in a murky and shifting entertainment industry. These questions have plagued me for years: How the hell do I make it as a writer/director, what do I need to do, how do I get to LA, what project should I work on next, why am I not moving up, what secrets do I not know? What I’ve since learnt is that you need to know about strategy, branding, pitching, networking, how the industry works behind those closed doors, and you need to prepare for success and longevity. Kaia offers a deep dive into all of this, from her perspective as a previous Hollywood exec (and a writer), with lots of Q&A, in depth time and access to a community and network that I feel has vastly improved my trajectory. She gives you the no-BS straight facts, which is what I wanted, but also genuinely cares about you and your work. I’d suggest that everyone who needs to level up to join.